Amazon starts imprint to publish international titles
Amazon has announced a new publishing imprint called AmazonCrossing. The goal of this imprint is to publish foreign titles that will be translated into English. Readers in the US have a history of being weary of translated titles, which make up only a small percentage of overall book sales in this country.
The online retailer began its first imprint, AmazonEncore, as a way to give exposure to great writers who are more-than-worthy of being published. AmazonCrossing has the same goal, only at the international level. Jeff Belle, VP of Books, says in an Amazon press release:
0 comments
