What will happen if publishers insist on higher ebook prices?
There are some in the book industry (mostly publishers, a few authors, etc) that do not like Amazon’s $9.99 average price for most Kindle ebooks. They say it will ‘cannibalize’ sales of more profitable hardcovers which sell at a much higher price. While this worry is not new, it has taken on a new sense of urgency since Sony recently announced that they too will sell many of their ebooks for their own ereader at $9.99.
With publishers getting worried about profits, what will happen if they start forcing sites like Amazon and Sony to jack the prices up on their ebooks? Nothing good can come from this.

Anthony, Mar 15, 2010 re: J.K. Rowling, Harry Potter, ebooks, and the definition of irony